Christian Gartmann

Owner-operated, independent, proactive

Christian Gartmann has been consulting companies and public figures on managing mediacommunications and crisis communications, developing and running campaigns ahead of a referendum, as well as advising media professionals in corporations and at major events since 2010.

In his role as board member and consultant, he brings into play his vast experience in developing and implementing business strategies and models. He runs several initiatives directed at fostering innovation in tourism, economy and politics.

International management career in media

Christian Gartmann (53) grew up in the Engadin and started his career as a free-lance journalist with a number of radio stations. At the same time, he set up the Swiss distribution of Burton Snowboards and spearheaded the introduction of the sport of snowboard in Europe. 

In 1991, having completed his undergraduate studies in business administration and marketing at the University of St. Gallen, he started as editor and producer of the local radio station Radio Z in Zürich (today's Energy Zürich). 

In 1996, he moved to Radio Z's marketing and sales department, only to be promoted to Managing Director a few months later. In this role, he initiated a successful turnaround and put the company back on its feet. 

In the year 2000, he took over the overall responsibility of ProSiebenSat.1's Swiss affiliate, turning it into the biggest non-public TV broadcaster in Switzerland, with a business spanning across TV, the Internet, Teletext and mobile media.

In 2007, Christian Gartmann joined media marketing conglomerate PubliGroupe as a member of the management board. He was accountable for post-integrating the company's recently acquired electronic media business – TV, radio, cinema, the Internet, mobile media and AdScreen – into the media sales house. From 2008–2009, he led the Media Partner Relations, Marketing & Communications Department of Publicitas, the group's worldwide media sales business unit.

In 2010, Christian Gartmann turned independent. His company Christian Gartmann Ltd was launched as the gartmann.biz brand.

Christian Gartmann is the father of two grown-up sons and lives in St. Moritz with his partner. He is an avid sportsman (alpine and off-piste skiing, bobsleigh, mountain bike); he holds an aeroplane pilot license that he acquired in 1991.