“Hello dear Unterländer” reaches 2.2 million advertising contacts
With the movie “Predators!” The initiative “Hello dear Unterländer” is entering its second year. Since the first video film was published on Facebook, YouTube and traditional media, the private initiative for tourism in Grisons has already reached over 2.2 million advertising contacts. The films, which are not entirely serious, praise Grisons as a travel destination. They are distributed via social networks.